Our Purpose

This project began as an internship for Sno-Isle Libraries.  It involved conducting a literature review on observational studies from both library and commercial sources. Subsequently, the protocols and tools for this project were created and then tested. As a Capstone project, further observational research was conducted along with field interviews, instructional videos were made and with the assistance of the Spokane County Library District this toolkit began to take shape.

With the support of these two library systems, we published these tools here so any library can access them and use the results to better serve their patrons. We encourage the free use of these tools and any adaptation that improves them or expands their application. If you do improve or expand these tools, we would appreciate the opportunity to share your modifications.  

The toolkit is linked at the top of the right sidebar. 





 Below you will also find the information and news about this project.  

LMCC- Library Marketing and Communication Conference, Dallas, TX 2016

Here are the slides from the workshop by Reilly Curran and Heather Newcomer.

Observational Research Toolkit 

"That's Happening Here?!"

Evaluating the Effectiveness of In-House Marketing